Recommended Reading: Marketing

ABM is B2B
BY Sangram Vajre & Eric Spett

Content Chemistry
BY Andy Crestodina

Content Strategy at Work
BY Margot Bloomstein

Driving Demand
BY Carlos Hidalgo

How to: use graphic design to sell things, explain things, make things look better, make people laugh, make people cry, and (every once in a while) change the world
BY Michael Beirut

The Five Dysfunctions of a Team: A Leadership Fable
BY Brian Solis

Adland
BY Mark Tungate

Billion Dollar B2B E-Commerce
BY Brian Beck

Demand Gen 101
BY Ian Luck
